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Nov 8, 4:30 PM: Feminist/Queer Praxis: Gender and Marketing

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Ads are everywhere. No matter how hard you might try, you can’t avoid them or the impact they have on how we think about ourselves and others. Join our panel of researchers and practitioners to talk about how gender plays a role in what you see and how it’s thought about as a marketing tool. Learn what you can do if you’re interested in a career in marketing or advertising to keep gender and racial equity in the forefront of your mind. Linda Tuncay Zayer, PhD a Professor of Marketing and the Acting Associate Dean for Faculty and Research at the Quinlan School of Business at Loyola University Chicago will be discussing her research that explores gender, identity, advertising and consumer behavior. She’ll be joined by Nneka Ude, a marketer and brand strategist who thrives at the intersection of data and identity. Nneka is currently VP, Strategy Director for Leo Burnett’s shopper marketing unit, Arc Worldwide. Our panel will be moderated by Nakita Raghunath (BA, 2012) who has worked in sales and marketing for a number of companies, including Ann Taylor and Kraft and is currently the Director of Sales for Cubii. Registration is required for the in-person event. If you are unable to make it in person but are still interested, please let us know on the registration form. The Feminist/Queer Praxis series, aimed at undergraduate audiences, brings artists, activists, scholars, and professionals to CSGS to talk about their work in the world as people committed to queer and feminist values and action. If you need assistance to attend, please contact tbrazas@uchicago.edu. This convening is open to all invitees regardless of vaccination status and, because of ongoing health risks to the unvaccinated, those who are unvaccinated are expected to adopt the risk mitigation measures advised by public health officials (masking and social distancing, etc.). Public convening may not be safe for all and carries a risk for contracting COVID-19, particularly for those unvaccinated. Participants will not know the vaccination status of others, including venue staff, and should follow appropriate risk mitigation measures.

Date: November 8, 2021
Time: 4:30 PM - 5:30 PM

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